Coke & Meals
Coke & Meals is one of the major global campaigns of coca-cola. The 2021 campaign is called "7pm dinner".
Overview
Role
UX/UI Designer (Research, Wireframing, User Persona, User Journey, Interaction Design, Information Architecture, Usability Testing)
Team
Project Manager, Product Designer.
Tools
Adobe XD, Adobe Experience Manager
Year
2020
Client
The Coca-Cola Company
Challenges
• User-friendly design
• Encourage customers to participate in promotion - Instant win/prize draw
• Show recipes
• Give the option to subscribe for a newsletter
Solution
• Curated list of recipes
• Subscription mechanism
• Promotion
